Effective onboarding sets the stage for a successful journey with a new employee. It’s not just about paperwork and introductions; it’s about integrating them into your company culture, equipping them with the tools they need, and ensuring they feel valued from day one.
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Cooley Group Named to 2023 Greater Rochester Chamber Top 100 List of Fastest-Growing, Privately Owned Companies
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Case Study: Coordinating the selection of sizes for company apparel and uniforms can be a challenge, especially when teams are dispersed across a number of offices, or technicians are on the road all day servicing clients. Cooley Group can simplify the process by providing an online form that team members can use to make their selections.
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Greetings, picnic planners! The warm sunshine, the smell of freshly grilled food, and the sound of laughter in the air – the makings of a perfect picnic. If you’re gearing up to organize a memorable event that will bring your team closer together, you’re in the right place!
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In our collaborations with the BAE Marketing Team, Cooley Group proposed a USB Flash Drive made of pvc in a custom commercial airliner shape. In addition, we uploaded their ‘url’ onto the drives, so when plugged in the customer would immediately be engaged by the splash page featuring the new BAE technology being showcased at the show.
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Finding ways to differentiate your company can be devilishly difficult. Is the answer an award-winning tagline or world-class logo? Will a new web site do the trick? Maybe a full-blown ad campaign is the answer.
In reality, it’s a combination of multiple marketing and promotional efforts. They need to be ongoing, strategic, and work well together.
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Branded apparel definitely drives engagements and creates inquires. For Cooley, wearing clothing displaying our company’s logo can activate a dialog that might not otherwise occur. Our consultants are always looking for a way to start a conversation. When others see their shirt or cap, they often ask, “What is Cooley Group?” or, “Where did you get that cool shirt?” There’s no doubt that a carefully designed message can serve to attract others and help start conversations.
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